Privacy Policy

Last updated: October 14, 2025

Overview

We use cookies and similar technologies to operate our website, analyze usage, support advertising, and measure performance. This policy explains what we collect, how we use and share information, and the choices available to you. We utilize RB2B/Retention.com tracking functionality; see the disclosures and opt-out options below. We do not collect or transfer personal information internationally.

Cookies and Similar Technologies

We use cookies and similar technologies provided by us and our service providers to remember preferences, understand site usage, and support advertising and communications.

RB2B/Retention.com Disclosure

The following language is provided to ensure transparency regarding use of RB2B/Retention.com technologies:

When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email. We (or service providers on our behalf) may then send communications and marketing to these emails. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.

Note: The language above describes the use of cookies and similar technologies by online data partners or vendors. It clarifies that we, as the website operator, or our service providers may send communications based on information collected through these technologies. You can opt out at the link above.

Cookie Banner and Consent

We do not display a cookie banner. You can manage cookies through your browser settings, including blocking or deleting cookies. Some cookies are necessary for the site to function; others help us measure performance. For RB2B/Retention.com advertising opt-out, use the link provided above.

Information We Collect

  • Device and usage information, such as IP address, browser type, pages viewed, and referring/exit pages. This may be collected through cookies, pixels, and similar technologies.
  • Contact information you provide, such as email address (for example, if you sign up to receive updates).
  • Inferred or associated identifiers from our online partners (e.g., hashed email associations) as described in the RB2B disclosure.

How We Use Information

  • Operate, maintain, and improve the site and services.
  • Analyze usage and site performance.
  • Provide and personalize communications, including marketing and advertising.
  • Detect, prevent, and address security or technical issues.
  • Comply with legal obligations and enforce our terms.

Sharing of Information

  • Service providers who perform services on our behalf (e.g., hosting, analytics, communications).
  • Analytics and advertising partners, including RB2B/Retention.com, as described above.
  • To comply with law or respond to lawful requests and legal processes.
  • In connection with a business transaction, such as a merger, acquisition, financing, or sale of assets.

Your Rights and Choices

  • Cookies and tracking technologies: Manage your preferences through your browser settings; we do not display a cookie banner.
  • Marketing communications: You can opt out of marketing emails by using the unsubscribe link in those emails.
  • RB2B/Retention.com opt-out: Visit https://app.retention.com/optout.
  • California/CPRA: California residents may have rights to know, delete, correct, and opt out of certain sharing or targeted advertising. You can exercise applicable rights by contacting us using the details below.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, including to comply with legal, accounting, or reporting obligations, or as otherwise permitted by law.

Security

We employ reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission over the Internet or method of electronic storage is completely secure.

Children’s Privacy

Our services are not directed to children under 16, and we do not knowingly collect personal information from children under 16.

Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and revise the “Last updated” date above.

Contact

For questions about this policy, contact us at hi@subtle.so.